My Role:UX Design & Research, Personas, Storyboarding
Overview:The NYPL holds multiple exhibitions each year with artifacts selected from their vast archives. The items are generally displayed in glass cases or hung on walls with a description card nearby.
Challenge:There is an opportunity to create a richer exhibition that resonates with visitors - an exhibition that feels timely, relevant and relatable.
Collaborators: Anupma Rajani, Datrianna Meeks, Nic Barajas
Duration: 13 weeks for Design and the Service Experience class
We observed visitors of an NYPL exhibition held at the NYPL’s flagship location, the Stephen A. Schwarzman building. We wanted to understand how visitors engaged with the current exhibition and identify opportunities where we could intervene.
We interviewed NYPL exhibition staff to understand the exhibition development process and goals.
Lastly, we conducted interviews with our target users to understand how they learn about exhibitions, what motivates them to visit, and what experiences resonate with them.
Before going any further, we tested our concept with two users in our target demographic. We envisioned the app working through beacon and bluetooth technology. For the test, we simulated the experience with text messages. When the user was close to an artifact, we sent them information about the artifact to their phone. The main features we tested were the categories of information to offer, the artifact descriptions themselves and the geolocation feature.
Stories is a web-based app that accompanies visitors as they walk through the exhibition, giving them the backstory on the artifacts they are seeing, connecting them with other exhibit visitors and sharing additional library resources that are available if they want to do a deeper dive into the history of a particular artifact.